About Us

India’s Biggest Homegrown Baby Carrier Brand 

Born as a home business in 2014 with just high quality ring slings, Soul has quickly grown to be India’s biggest baby carrier brand today. We make a wide variety of baby carriers and coordinating lifestyle products for parents around the globe. All Soul products are designed, hand-made and shipped directly by Soul from Bangalore, India. We use the finest Indian textiles in pure natural fibres (cotton, linen), using baby-safe dyes; all our products are safety-tested by strict international standards. We support local, small-scale industry as a business choice.


Baby carriers can make the world happier. Yes, it’s true! ‘Babywearing’ is the practice of keeping our little ones physically and emotionally close to us using carriers. It is a way of life, a philosophy that helps to create independent, healthy, secure, loving and sensitive little people. Soul believes that every parent should be able to access beautiful, ethically-made, locally sourced and ergonomically safe baby carriers. Thus all Soul carriers and accessories are created to suit a variety of pockets and tastes, so that every family can find something that is exactly right for them.

A Note on Our Fabrics

Soul is proud to showcase the finest of Indian textiles in all our products. From the country that is historically renowned for its exquisite fabrics, we bring you the best of our hand and machine weaving traditions.

Our famous Soul linen fabrics are sourced from India’s largest linen manufacturers. The mill weaves these fabrics to our exacting baby carrier standards from the finest of Irish linen yarn. Additionally, the manufacturing unit is known for its ethical business standards.

Soul jacquard fabrics come from an ethical and environment-friendly mill from Southern India, which uses only wind and solar energy to run their entire factory. They are a completely green manufacturing unit: moreover, after using the energy they need, they send their surplus energy into the grid to benefit the local community.

When you buy a Soul product you can be sure that only the best quality baby-safe dyes have been used and no child labour is involved at any stage in the weaving or manufacturing process. We believe, for your family, only the best is good enough.